Website Builders - Your Ultimate Roadmap

Using a website builder can take the stress and cost out of building a professional- looking web page without learning to code. However, not all website builders are created equal. Some offer better features than others, and it can be difficult to identify those differences at first glance. You can find a lot of information on the web about different website builders, but it’s also helpful to know what questions to ask to help narrow down your options.

What are my website goals?
Before choosing a website builder, figure out what you want your website to accomplish. This will help you determine the kinds of features your site needs to support those goals. For example, if you want to create an online store, look for a website builder that offers ecommerce functionality. If you’re building a blog, make sure the site builder supports media uploads and publishing.

How many pages does the website need?
It’s important to have a clear idea of how large your website will be before selecting a site builder. This will help you avoid overpaying for features that you don’t need, as well as making sure the site builder can accommodate your needs.

How much customization will I need?
Website builders allow you to customize the design of your website beyond the basic template that comes with them. It’s important to choose a site builder that provides these tools for a variety of reasons, including maintaining brand consistency across the entire website.

How easy is the software to use?
Aside from the overall price, consider how easy it will be to learn and use the website builder. Look for features such as drag-and-drop editors and intuitive design that simplify editing and help new users get started quickly. You should also find out whether the website builder has a live chat feature that can answer any questions you may have in real-time.

How does the website builder prioritize work items?
Roadmaps are great for laying out the big picture and communicating UX strategies to team members. They can also be used to prioritize backlog items and track progress towards shared goals. Most UX leaders use roadmaps to align cross- functional teams on a common vision and set of priorities.

To maximize the value of a roadmap, be sure to communicate it effectively with your team and stakeholders. This means ensuring that the right details are included, that they’re presented in a way that makes sense to your audience, and that you include a clear explanation of why each item is being worked on.

If you’re unsure how to best present a roadmap, check out our post on Creating a Product Roadmap with Productboard. It includes tips for creating a visual display of your project, including how to use colors and shapes to indicate status and highlight key information. You can also use arrows and other custom notations to illustrate dependencies and linkages between projects, which is particularly useful for communication during meetings.

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